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Wednesday, April 3, 2024

Rental Rewards Firm Stake Names New President | Inman


Natalie Cariola joins Stake after serving as a C-level govt at Zumper for the previous 6 years, the corporate solely advised Inman. “I’m excited to deliver Stake’s win-win resolution to communities and renters throughout the nation.”

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Rental reward firm Stake has named an business veteran as its new president, the corporate advised Inman in an unique announcement. 

Natalie Cariola joins Stake after serving as chief gross sales officer and adviser on the rental market Zumper.

“Natalie’s data of the market, monitor file of scaling firms, and mission-driven ardour make her the right particular person to drive large adoption in communities throughout the nation,” mentioned Rowland Hobbs, Stake’s founder and CEO. “At this time’s renters don’t need hard-to-use factors they usually don’t need extra debt — and homeowners and operators don’t need to handle a slew of various facilities and concessions for his or her renters.”

Cariola has been with Zumper for six years whereas the corporate grew quickly. Earlier than becoming a member of Zumper, she labored in technique and operations for Compass and for ForRent.com, which was later acquired by CoStar.

Stake President Natalie Cariola

Stake is one in all a handful of firms working within the rental rewards house. Property managers working with the corporate present renters with incentives — together with money — for loyalty and well timed funds.

In return, Stake says it could possibly drive up occupancy charges and general internet working earnings for the buildings. Homeowners and operators also can lower your expenses via Stake’s packages, the corporate mentioned. 

“I’m excited to deliver Stake’s win-win resolution to communities and renters throughout the nation,” Cariola mentioned. “Stake provides homeowners and operators a solution to entice and retain nice residents whereas making renting extra equitable; I hardly ever see an answer that so clearly advantages each side.” 

Stake now serves over 40,000 models. Property managers earn a $2.14 return on each greenback spent on Stake, the corporate mentioned, and practically two-thirds of renters have extra money of their Stake accounts than their financial institution accounts. 

E mail Taylor Anderson

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